09.11.2012
VENDEE GLOBE: LATEST RECORD-BREAKING FIGURES!
The Race Village in Les Sables d'Olonne has been open for three weeks and on the eve of the race start, all the Vendée Globe lights are green.
Record-breaking attendance since the opening of the Village Despite the unexpected closure of the Race Village on November 1st due to extreme weather, the popularity of the Vendée Globe continues to grow in this seventh edition.
When it closes on the evening of November 11, more than a million people will have visited the Race Village, not counting those who will come on the day start.
More than ever, the effort to keep the Village free of charge and accessible to all has been met with success and all skippers have been particularly available for the thousands of sailing enthusiasts who have come to meet them on the pontoon.
The Race Village will be open until 10PM tonight, from 8AM to 8PM tomorrow, and from 10AM to 6PM on the final day, Sunday, November 11th. The pontoons are now closed to the public.
Very strong media presence
More than 1,000 accredited journalists and media have worked from the Vendée Globe Media Centre, 15% of whom are non-French media, with about thirty countries represented in Les Sables d'Olonne.
As of today, more than 700 French journalists and 300 international ones have been granted access to the official website Press Area.
Since the opening of the Race Village, there have been more than 2,600 pieces of French media coverage, including 250 TV features, 1,100 newspaper and magazine articles, 100 radio segments and 1,100 internet articles. Internationally, 500 internet articles have been written in 9 different countries.
Throughout the race, Vendée Globe action will be broadcast on 65 different TV channels, reaching 2 billion households in 190 countries.
The start will be broadcast live on about 15 TV channels, including 6 international (France 24, BBC, ITV, SkyItalia, nSport in Poland and Léman Bleu in Switzerland). Starting at 9am (French time), SAEM Vendée will be producing a live coverage of the pre-start action for more than two hours.
Starting at 12.30pm (French time) 13 cameras positioned on dry land, in helicopters and at sea - 5 IMOCA yachts will be equipped with one - will provide live coverage of the race start for more than an hour.
Vendée Globe 2.0
Since October 20, 2.5 million pages have been viewed on vendeeglobe.org, with 25% of the viewers outside of France.
The Vendée Globe has its own DailyMotion channel featuring videos available in three languages. 450,000 DailyMotion videos have been watched, with a total of 600,000 viewed videos when adding the Vendée Globe YouTube channel.
The race's Facebook page now has 25,000 fans, including 40% of non-French, while the Twitter account is followed by 5,000 enthusiasts.
Virtual Regatta is no exception to this general success, with 100,000 registered players before the start!
As for the official Vendée Globe app, it became the most downloaded free sports app on the App Store (for iPhone and iPad) in only 48 hours!
Also available on Google Play for smartphones and Android tablets, it has already been downloaded more than 25,000 times (all devices included).
Race HQ to move to Paris-Montparnasse
On the evening of start day, most of the organisation team members will move to the Paris Montparnasse Race HQ - next to the Montparnasse Tower - where they will be working until the end of January. A 200-seat TV Studio will be open to the public.
The first radio vac (broadcast) is scheduled at 12.30pm (French time) on November 11 and the 45-minute live streaming will be available on the official website and on the DailyMotion channel.
Vacs will be hosted by Pierre-Louis Castelli or Catherine Pottier and will also feature journalists and a guest of honor - to interview skippers, including at least one live video interview.
INTERNATIONAL MEDIA
intpress@vendeeglobe.fr
Skype: sabinamollartrogerson
Tel: +33 (0)6 38 62 09
+34 666 759 530
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